Amplifying i-Media’s Digital OOH Efficiency
In the UK’s Motorway Services Area (MSA) sector, i-Media stands out with its transformation in out-of-home advertising. Moving from static displays to dynamic digital screens, they’ve made significant strides in the OOH space, powered by strategic technological partnerships. According to a survey by MAGNA and Rapport, digital roadside billboards continue to dominate the OOH sector. […]
Mapping 1.8m postcodes in Salesforce: decreased admin time and increased sales
One of our clients owns multiple advertising assets across 137 locations in the United Kingdom. The sales team works on maximising the occupancy of brands in these advertising assets. This means they need to be talking as much as they can to multiple stakeholders: local and national, to effect more sales of ad spaces on […]
Click-based opportunity to accounting: eliminating gaps between sales performance and financial accountability
Our client runs a sales-focused organization where the sales team are incentivized (through commissions) based on the closed sales achieved on a monthly basis. It’s a fast moving environment with aggressive targets and a results-oriented culture turning over around £1m pounds every month. The finance team of the organization were three in number and faced […]
Simplifying the workflow of team management: interactive calendar within Salesforce
Our client had a team of personnel who were placed in various locations across the country and were working various shifts. The coordination of these personnel and allocation of tasks to them were happened through manual processes using WhatsApp and Phone calls. As the team of personnel grew, so did the burden of coordination on […]
